University-Affiliated eLearning
for Trade Show and Corporate Event Professionals
TUESDAY, MARCH 3
1:00pm Eastern, 12:00pm Central, 11:00am Mountain, 10:00am Pacific
90 Minute Session


Session 6020R CTSM
The @show Experience: Understand the Essentials of Exhibit Design
This session will explain the fundamentals of exhibit design and how they apply to your current and future programs. Whether you manage a large global program or a series of small linear exhibits, this interactive session will increase your confidence and improve your understanding of how to design exhibits and @show experiences.

Learning Objectives:
•  Analyze the origin and essentials of exhibit design to grasp the foundational concepts.
•  Examine the link between form and function in exhibit design to appreciate their interdependence.
•  Review lighting terms and techniques, and explore why lighting can be the biggest impact factor in your exhibit.


One of the 23 required sessions approved as part of CTSM, the industry's only university-affiliated certification program.

Attendance for the full session is required for those who wish to count this session towards the CTSM certification program.


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FACULTY
Errol Ahearn, Account Director, Spiro
Errol has over 25 years of experience in Exhibit and Event Marketing. He's one of the top award-winning creative leaders in our industry. He's an industry thought leader and speaker at EXHIBITORLIVE, PCMA, HCEA and many other events. Over the years he's led multi-disciplinary teams to support clients in the areas of Healthcare, Aerospace, and Technology. Errol has traveled extensively around the globe supporting client projects and discovering the latest exhibition strategies for many years.

Connect with Errol Ahearn:
 

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