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Drive Time

Sometimes known as rolling billboards, promotional vehicles have been cruising the highways and byways in road shows for almost a century. Test your knowledge of this tried-and-true marketing tactic by matching each iconic vehicle's description with its photo in this month's quiz. By Charles Pappas

Guess the answers from the choices, then click on the blank areas to see if you're right.

1. So popular is this mobile-marketing carrier that Mattel Inc. issued a miniature Hot Wheels version of the now-famous vehicle. ____

2. Funded in part by the U.S. Tire Co., this road-show vehicle traveled from New York to Los Angeles to promote good movies and roads. ____

3. The original version of what would eventually become one of the hottest promotional vehicles in history was constructed on top of a 1947 Chrysler Saratoga. ____

4. This internal-combustion cavalcade allowed one automaker to show off its newest models during a cross-country campaign. ____

5. Built to celebrate a product's 90th birthday, this mobile-marketing conveyance boasts a cockpit containing 230,000 edible incarnations of the vehicle's inspiration. ____

6. This vehicle travels the land giving out free samples of salty mystery meat at its many stops. ____

7. Nicknamed "Paul Revere on Wheels," this transport ventured to nearly all of the lower 48 states during a road show to prep Americans for the possibility of Armageddon. ____