exhibitor q&a
Help!
3-D Printing
ILLUSTRATION: MARK FISHER
Q.
I've heard some exhibitors
are using 3-D printing to
create inexpensive product
models for display in their exhibits.
What, exactly, is 3-D printing?
A.
When Chuck Hull, co-founder of
3D Systems Inc., was issued the
first 3-D-printing patent in 1986,
the 3-D printing process was mostly
limited to creating one-off prototypes
whose mass manufacture was handled
by traditional production facilities.
And while today's 3-D printers can
vary almost as much as the objects
they produce, the procedure they use
to form raw materials into finished
projects is roughly the same.Using computer-aided design software, the user creates a 3-D model that is then converted to a special file format. Once the instructions and design are set, the machine uses a material (such as thermoplastics or photopolymers) to form the object by layering the raw material in successive sheets, often about 0.1 millimeters thick, hundreds or even thousands of times. The layers of material then dry to form a solid object.
Some exhibitors are turning to 3-D printing to create product models, which are often lighter weight, less fragile, and less prone to theft than their real counterparts. But watch for new advancements, as some printers may soon be able to print food, medicine, and even tissues and organs.
— EXHIBITOR Staff
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Feb. 5, 2026
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3048R Sales and Marketing Alignment: How to Get ‑ and Stay ‑ on the Same Page
Feb. 10, 2026
3011R How to Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program
Feb. 19, 2026
4101R Boost Up: Promote Yourself from Service Provider to Strategic Business Partner
Mar. 3, 2026
6020R The @show Experience: Understand the Essentials of Exhibit Design
Mar. 10, 2026
7058R Authors Executive Series: Thrive Under Deadlines: Strategies for Success
All Sessions >>