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The Good Book
PHOTO: KADOC-KU LEUVEN, © STUDIO CLAERHOUT
Initially best known for its avant-garde, 20-foot-tall aluminum sculpture, "Risen Christ," seen here, the Vatican pavilion at Expo '58 is now famous for hiding a remarkable secret. The building contained a discreet library to which the Russian émigré staffers – one of whom was Leo Tolstoy's grandnephew – steered 3,000 of the pavilion's Soviet visitors and slipped them the novel "Doctor Zhivago" by the Russian dissident Boris Pasternak. The Central Intelligence Agency had arranged for the subversive tome to be covertly distributed at the expo, proving sometimes the pen is indeed mightier than the sword.
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3048R Sales and Marketing Alignment: How to Get ‑ and Stay ‑ on the Same Page
Feb. 10, 2026
3011R How to Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program
Feb. 19, 2026
4101R Boost Up: Promote Yourself from Service Provider to Strategic Business Partner
Mar. 3, 2026
6020R The @show Experience: Understand the Essentials of Exhibit Design
Mar. 10, 2026
7058R Authors Executive Series: Thrive Under Deadlines: Strategies for Success
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