products
New Tools
Orchestrating Smarter Exhibits
Genesis Exhibits just launched Trade Show Maestro, a custom GPT chatbot built to deliver fast, expert trade show guidance, from budgeting and show selection to exhibit design and lead management. Backed by Genesis' decades of industry experience and global data, this AI-powered tool offers strategic and creative support for both newbies and veteran event marketers. It covers everything from sustainability and accessibility to digital and interactive elements, plus offers solutions for permanent installs and mobile activations. Available for free on Genesis Exhibits' website, Trade Show Maestro aims to help event marketers make smarter decisions. Contact: Genesis Exhibits; Greensboro, NC; 336-852-4926; genesisexhibits.com
Panasonic's Big Picture Return
At CES 2025, Panasonic unveiled new OLED and Mini-LED TVs that can double as sleek show-floor solutions for event managers building multimedia booth elements. Built with Fire TV and Alexa voice control, they're smart without a doubt. But to an event marketer, their real value is in their versatility. Panasonic's signature picture clarity means these displays can do more than stream movies. Fire TV's Ambient Experience can turn idle screens into digital signage like branded art, motion graphics, or real-time scheduling. And with ultra-low latency, HDR, and up to 144Hz refresh rates, the screens can easily switch from a mood-setting visual display to a fast-paced product demo on the spot. Contact: Panasonic; Newark, NJ; 201-348-7000; panasonic.com
Audio Design Tool for Non-Techies
Designing a remote conferencing system for event spaces no longer requires an engineering degree. Yamaha's new ProVisionaire Plan tool is browser-based and helps users quickly build audio systems using basic room dimensions and a few clicks. It automatically recommends equipment and suggests placement in a room, generating both coverage visuals and 3D renderings to illustrate the design. For exhibit managers tasked with equipping temporary meeting spaces or event marketers overseeing hybrid-capable breakout rooms, this tool removes much of the guesswork (and stress) from the process. The planning tool is especially useful for fast-moving teams. It cuts down on proposal time, simplifies coordination with AV partners, and supports client approvals. The company plans to expand compatibility in future versions. Contact: Yamaha; Buena Park, CA; 714-522-9000; usa.yamaha.com

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