In our screen-obsessed society, it's no wonder that many marketers are incorporating multimedia elements into their exhibits. More often than not, your booth's reception desk is central to attendees' ever-important first impression of your brand. But designing this key element regularly takes a back seat to crafting product-centered components, theaters, demo stations, and more. So here are six standout reception desks that prove a bright pop of color or unique material choice is sometimes all you need to elevate even the simplest desk from lackluster to lovely. By Linda Armstrong